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	<title>Boax Clothing</title>
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	<link>http://www.boax.co.uk</link>
	<description>Boax Clothing: Custom beanies and limited edition apparel. Founded in Scotland and now based in Chamonix, Boax produces distinctive, high quality hats and clothing for the mountain sports market.</description>
	<lastBuildDate>Thu, 17 May 2012 20:09:03 +0000</lastBuildDate>
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		<item>
		<title>Still Skiing</title>
		<link>http://www.boax.co.uk/2012/still-skiing/</link>
		<comments>http://www.boax.co.uk/2012/still-skiing/#comments</comments>
		<pubDate>Wed, 16 May 2012 13:25:01 +0000</pubDate>
		<dc:creator>Lorne</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.boax.co.uk/?p=4552</guid>
		<description><![CDATA[Who said winter was over?  There&#8217;s still some decent skiing to be had in Chamonix at least, as Boax Clothing founder Lorne Cameron proves in the photo above, taken this week on Grand Envers by Graham Pinkerton. With the Aiguille du Midi the only remaining lift running, battling the crowds of Japanese tourists is inevitable [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.boax.co.uk/wp-content/uploads/20120516_01_lorne-grand-envers.jpg" rel="lightbox[4552]"><img class="alignnone size-full wp-image-4565" title="Lorne, Grand Envers" src="http://www.boax.co.uk/wp-content/uploads/20120516_01_lorne-grand-envers.jpg" alt="Lorne, Grand Envers" width="960" height="640" /></a></p>
<p>Who said winter was over?  There&#8217;s still some decent skiing to be had in Chamonix at least, as <a title="Boax Clothing: Custom beanies &amp; limited edition apparel" href="http://www.boax.co.uk">Boax Clothing</a> founder Lorne Cameron proves in the photo above, taken this week on Grand Envers by Graham Pinkerton.</p>
<p>With the Aiguille du Midi the only remaining lift running, battling the crowds of Japanese tourists is inevitable and hopping glacial streams and scrambling up the ladders to exit the Mer de Glace is unavoidable.  But considering it&#8217;s the middle of May, it&#8217;s still worth a trip for some late-season turns in spring snow.</p>
<p>Some touring should be on the cards for the next couple of weeks, and with rain in town last night there should be some fresh snow to find up high.</p>
<p>
<a href='http://www.boax.co.uk/2012/still-skiing/20120516_02_lorne-midi-queue/' title='Lorne: A giant amongst Japanese tourists, Midi lift queue'><img width="215" height="215" src="http://www.boax.co.uk/wp-content/uploads/20120516_02_lorne-midi-queue-215x215.jpg" class="attachment-thumbnail" alt="Lorne: A giant amongst Japanese tourists, Midi lift queue" title="Lorne: A giant amongst Japanese tourists, Midi lift queue" /></a>
<a href='http://www.boax.co.uk/2012/still-skiing/20120516_03_graham-grand-envers/' title='Graham, Grand Envers'><img width="215" height="215" src="http://www.boax.co.uk/wp-content/uploads/20120516_03_graham-grand-envers-215x215.jpg" class="attachment-thumbnail" alt="Graham, Grand Envers" title="Graham, Grand Envers" /></a>
<a href='http://www.boax.co.uk/2012/still-skiing/20120516_04_graham-stream-jump/' title='Graham: Stream jump'><img width="215" height="215" src="http://www.boax.co.uk/wp-content/uploads/20120516_04_graham-stream-jump-215x215.jpg" class="attachment-thumbnail" alt="Graham: Stream jump" title="Graham: Stream jump" /></a>
</p>
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		<title>Team Update: Mario Wanger Shooting With Isenseven</title>
		<link>http://www.boax.co.uk/2012/team-update-mario-wanger-shooting-with-isenseven/</link>
		<comments>http://www.boax.co.uk/2012/team-update-mario-wanger-shooting-with-isenseven/#comments</comments>
		<pubDate>Thu, 10 May 2012 14:51:21 +0000</pubDate>
		<dc:creator>Lorne</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.boax.co.uk/?p=4523</guid>
		<description><![CDATA[Just a little late-season stoke for you all.  We just got an update from Boax Clothing team rider Mario Wanger, fresh from his first kicker shoot with the Isenseven film crew in Sölden.  Check out some photos in this blog post at TheDjudes.com and look out for some shots this autumn!]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.boax.co.uk/wp-content/uploads/20120510_mario.jpg" rel="lightbox[4523]"><img class="alignnone size-full wp-image-4524" title="Boax Clothing team rider Mario Wanger: Isenseven shoot at Solden" src="http://www.boax.co.uk/wp-content/uploads/20120510_mario.jpg" alt="Boax Clothing team rider Mario Wanger: Isenseven shoot at Solden" width="800" height="533" /></a></p>
<p>Just a little late-season stoke for you all.  We just got an update from <a title="Boax Clothing: Custom beanies &amp; limited edition apparel" href="http://www.boax.co.uk/">Boax Clothing</a> team rider Mario Wanger, fresh from his first kicker shoot with the <a title="Isenseven.tv" href="http://www.isenseven.tv/" target="_blank">Isenseven</a> film crew in Sölden.  Check out some photos in <a title="SÖLDEN SHOOT! at TheDjudes.com" href="http://www.thedjudes.com/solden-shoot/2160" target="_blank">this blog post at TheDjudes.com</a> and look out for some shots this autumn!</p>
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		<item>
		<title>Candide Thovex: &#8220;Few Words&#8221; Teaser</title>
		<link>http://www.boax.co.uk/2012/candide-thovex-few-words-teaser/</link>
		<comments>http://www.boax.co.uk/2012/candide-thovex-few-words-teaser/#comments</comments>
		<pubDate>Wed, 25 Apr 2012 12:35:37 +0000</pubDate>
		<dc:creator>boax</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.boax.co.uk/?p=4504</guid>
		<description><![CDATA[Well here it is, the long awaited teaser for Candide Thovex&#8217;s new movie, &#8220;Few Words&#8221;. We have been a fan of Candide&#8217;s since his early days, from 16-year-old X-Games competitor, to pipe dominator, to Freeride World Tour overall winner and beyond. Surely one of the most well-rounded yet understated skiers in the industry, and with [...]]]></description>
			<content:encoded><![CDATA[<p><iframe width="675" height="373" src="http://www.youtube.com/embed/eL2sCAvM29A" frameborder="0" allowfullscreen></iframe></p>
<p>Well here it is, the <u>long</u> awaited teaser for Candide Thovex&#8217;s new movie, &#8220;Few Words&#8221;.</p>
<p>We have been a fan of Candide&#8217;s since his early days, from 16-year-old X-Games competitor, to pipe dominator, to Freeride World Tour overall winner and beyond.  Surely one of the most well-rounded yet understated skiers in the industry, and with the filming for this two year project drawing to a close we&#8217;re eagerly anticipating the full release this autumn.</p>
<p>Will this be another two-year let-down à la Seth Morrison&#8217;s &#8220;The Ordinary Skier&#8221;?  Or more over-the-top heli porn like &#8220;The Art Of Flight&#8221;?  We&#8217;re betting neither.  And with <a href="http://www.boax.co.uk/">Boax Clothing</a> team member Skye Darden heavily involved in the project in logistics and kicker shaping, you know this will be high on your list for films to watch out for in 2012.</p>
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		<item>
		<title>Product showcase: Snowflakes t-shirt/hoody</title>
		<link>http://www.boax.co.uk/2012/product-showcase-snowflakes-t-shirt-hoody/</link>
		<comments>http://www.boax.co.uk/2012/product-showcase-snowflakes-t-shirt-hoody/#comments</comments>
		<pubDate>Wed, 04 Apr 2012 14:28:05 +0000</pubDate>
		<dc:creator>Lorne</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.boax.co.uk/?p=4404</guid>
		<description><![CDATA[This design inspired the whole range this season.  After a popular debut last year we updated it to a two-colour design and slightly different pattern, made up of the Boax marque falling and piling up with one Boax logo hidden amongst it.. Available in 100% cotton men’s t-shirts, women’s t-shirts, men’s hoodies, men’s zip hoodies [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.boax.co.uk/mens/zip-hoodies/snowflakes/?c=2"><img class="alignnone size-full wp-image-4405" title="Boax Clothing: Snowflakes t-shirt/hoody" src="http://www.boax.co.uk/wp-content/uploads/20120404_snowflakes.jpg" alt="Boax Clothing: Snowflakes t-shirt/hoody" width="675" height="675" /></a></p>
<p>This design inspired the whole range this season.  After a popular debut last year we updated it to a two-colour design and slightly different pattern, made up of the Boax marque falling and piling up with one Boax logo hidden amongst it..</p>
<p>Available in 100% cotton <a title="Boax Clothing: Men's t-shirts" href="http://www.boax.co.uk/mens/t-shirts/">men’s t-shirts</a>, <a title="Boax Clothing: Women's t-shirts" href="http://www.boax.co.uk/womens/t-shirts/">women’s t-shirts</a>, <a title="Boax Clothing: Men's hoodies" href="http://www.boax.co.uk/mens/hoodies/">men’s hoodies</a>, <a title="Boax Clothing: Men's zip hoodies" href="http://www.boax.co.uk/mens/zip-hoodies/">men’s zip hoodies</a> and <a title="Boax Clothing: Women's zip hoodies" href="http://www.boax.co.uk/womens/zip-hoodies/">women’s zip hoodies</a>, all featuring embroidered X logo on the reverse plus Boax hem label. Limted quantities of some sizes &amp; colours remain, so don’t hesitate too long!</p>
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		<title>Team Update: Mario Wanger @ Wängl Tängl</title>
		<link>http://www.boax.co.uk/2012/team-update-mario-wanger-wangl-tangl/</link>
		<comments>http://www.boax.co.uk/2012/team-update-mario-wanger-wangl-tangl/#comments</comments>
		<pubDate>Tue, 27 Mar 2012 07:28:43 +0000</pubDate>
		<dc:creator>Lorne</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.boax.co.uk/?p=4394</guid>
		<description><![CDATA[The 10th annual Vans Wängl Tängl went down last week at Boax Clothing team rider Mario Wanger&#8217;s home mountain of Mayrhofen, Austria.  As with previous years the Penken Park crew laid on some amazing new features and the comp took a head-to-head team battle format.  Mario&#8217;s local team &#8211; The Djudes &#8211; only made it [...]]]></description>
			<content:encoded><![CDATA[<p><iframe src="http://player.vimeo.com/video/39157962" frameborder="0" width="675" height="380"></iframe></p>
<p>The 10th annual Vans Wängl Tängl went down last week at <a href="http://www.boax.co.uk">Boax Clothing</a> team rider Mario Wanger&#8217;s home mountain of Mayrhofen, Austria.  As with previous years the Penken Park crew laid on some amazing new features and the comp took a head-to-head team battle format.  Mario&#8217;s local team &#8211; The Djudes &#8211; only made it through a few rounds of competition but Mario was stoked on his run including back-to-back 1080s, both frontside and backside.  Check the edit.</p>
<p><a href="http://www.boax.co.uk/wp-content/uploads/20120327_mario-wangl-tangl.jpg" rel="lightbox[4394]"><img class="alignnone size-full wp-image-4396" title="Mario Wanger: Wangl Tangl 2012 (Mayrhofen)" src="http://www.boax.co.uk/wp-content/uploads/20120327_mario-wangl-tangl.jpg" alt="Mario Wanger: Wangl Tangl 2012 (Mayrhofen)" width="675" height="675" /></a></p>
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		<item>
		<title>Team Update: Patrick Hollaus</title>
		<link>http://www.boax.co.uk/2012/team-update-patrick-hollaus/</link>
		<comments>http://www.boax.co.uk/2012/team-update-patrick-hollaus/#comments</comments>
		<pubDate>Tue, 20 Mar 2012 15:12:36 +0000</pubDate>
		<dc:creator>Lorne</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.boax.co.uk/?p=4383</guid>
		<description><![CDATA[Just a quick shot and update from Boax Clothing team rider Patrick Hollaus, back riding stronger than ever this winter: &#8220;Riding super good right know, kickers are perfect, everything is amazing!&#8221; Amen.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.boax.co.uk/wp-content/uploads/20120320_hollaus-kitzbuhel.jpg" rel="lightbox[4383]"><img class="alignnone size-full wp-image-4387" title="Boax Clothing: Patrick Hollaus, cork 3 tailgrab (Kitzbuhel)" src="http://www.boax.co.uk/wp-content/uploads/20120320_hollaus-kitzbuhel.jpg" alt="Boax Clothing: Patrick Hollaus, cork 3 tailgrab (Kitzbuhel)" width="675" height="450" /></a></p>
<p>Just a quick shot and update from <a title="Boax Clothing: Custom beanies &amp; limited edition apparel" href="http://www.boax.co.uk">Boax Clothing</a> team rider Patrick Hollaus, back riding stronger than ever this winter:</p>
<p><em>&#8220;Riding super good right know, kickers are perfect, everything is amazing!&#8221;</em></p>
<p>Amen.<em></em></p>
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		<title>&#8220;While We Can&#8221;, A film by Andreas Olofsson</title>
		<link>http://www.boax.co.uk/2012/while-we-can-a-film-by-andreas-olofsson/</link>
		<comments>http://www.boax.co.uk/2012/while-we-can-a-film-by-andreas-olofsson/#comments</comments>
		<pubDate>Thu, 15 Mar 2012 09:25:23 +0000</pubDate>
		<dc:creator>Lorne</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.boax.co.uk/?p=4374</guid>
		<description><![CDATA[We&#8217;re not in the habit of regurgitating content that has been posted extensively across the web, but this film makes a very worthy exception.  Missed by many this winter, 2011&#8242;s full length film &#8220;While We Can&#8221; by Andreas Olofsson &#38; Imaginary Trace documents the current state of freestyle skiing, with input from the riders on [...]]]></description>
			<content:encoded><![CDATA[<p><iframe src="http://player.vimeo.com/video/35380972?color=00adef" frameborder="0" width="675" height="380"></iframe></p>
<p>We&#8217;re not in the habit of regurgitating content that has been posted extensively across the web, but this film makes a very worthy exception.  Missed by many this winter, 2011&#8242;s full length film <a title="&quot;While We Can&quot; - A film by Andreas Olofsson &amp; Imaginary Trace" href="https://vimeo.com/35380972" target="_blank">&#8220;While We Can&#8221; by Andreas Olofsson &amp; Imaginary Trace</a> documents the current state of freestyle skiing, with input from the riders on the ever-present tech-vs-style debate and some words of wisdom from <a title="Boax Clothing: Custom beanies &amp; limited edition apparel" href="http://www.boax.co.uk">Boax Clothing</a>&#8216;s own Skye Darden on the current competition &amp; judging structure.  The film is definitely worth a watch even if you aren&#8217;t a freestyle skier, or a skier at all.  Beautifully edited, this really stands out from the normal format of in-your-face films being pumped out recently.</p>
<p>Don&#8217;t forget to check out our <a title="2011/2012 Ski Movie Roundup" href="http://www.boax.co.uk/2011/20112012-ski-movie-roundup/">2011/2012 ski movie roundup</a> for no-bullshit reviews of this year&#8217;s major releases.</p>
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		<item>
		<title>Further Reductions: 30-40% Off All Items In Store!</title>
		<link>http://www.boax.co.uk/2012/knockout-sale/</link>
		<comments>http://www.boax.co.uk/2012/knockout-sale/#comments</comments>
		<pubDate>Sun, 11 Mar 2012 21:05:47 +0000</pubDate>
		<dc:creator>Lorne</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.boax.co.uk/?p=4354</guid>
		<description><![CDATA[With ski lifts across the norther hemisphere closing for the season we know you&#8217;re all feeling a bit sad, so to cheer you up we&#8217;re offering further reductions of 30-40% off all items in the Boax Clothing online store! Yes, that&#8217;s 30% off all handmade beanies, 35% off all machine-knitted beanies, and 40% off all [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.boax.co.uk/headwear"><img class="alignnone size-full wp-image-4356" title="Boax Clothing Knockout Sale: 20% off all items" src="http://www.boax.co.uk/wp-content/uploads/20120311_knockout-sale.jpg" alt="Boax Clothing Knockout Sale: 20% off all items" width="675" height="444" /></a></p>
<p>With ski lifts across the norther hemisphere closing for the season we know you&#8217;re all feeling a bit sad, so to cheer you up we&#8217;re offering further reductions of 30-40% off all items in the <a href="http://www.boax.co.uk" title="Boax Clothing: Custom beanies and limited edition apparel">Boax Clothing online store</a>!</p>
<p>Yes, that&#8217;s 30% off all <a title="Boax Clothing: Handmade custom beanies" href="http://www.boax.co.uk/headwear/handmade-custom-beanies/">handmade beanies</a>, 35% off all <a title="Boax Clothing: Machine-knitted beanies" href="http://www.boax.co.uk/headwear/machine-knitted-beanies/">machine-knitted beanies</a>, and 40% off all <a title="Boax Clothing: Mens t-shirts, hoodies &amp;  zip hoodies" href="http://www.boax.co.uk/mens/">men&#8217;s</a> and <a title="Boax Clothing: Womens t-shirts &amp; zip hoodies" href="http://www.boax.co.uk/womens/">women&#8217;s</a> <a title="Boax Clothing: Mens t-shirts" href="http://www.boax.co.uk/mens/t-shirts">t-shirts</a>, <a title="Boax Clothing: Mens hoodies" href="http://www.boax.co.uk/mens/hoodies">hoodies</a> and <a title="Boax Clothing: Mens t-shirts" href="http://www.boax.co.uk/mens/zip-hoodies">zip hoodies</a>.  Stock is running low on some items and this extra reduction is for a limited period only, so get involved!</p>
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		<item>
		<title>Boax Family: Lorne Cameron</title>
		<link>http://www.boax.co.uk/2012/boax-family-lorne-cameron/</link>
		<comments>http://www.boax.co.uk/2012/boax-family-lorne-cameron/#comments</comments>
		<pubDate>Thu, 08 Mar 2012 18:21:24 +0000</pubDate>
		<dc:creator>Lorne</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.boax.co.uk/?p=4272</guid>
		<description><![CDATA[Introducing the man who started it all, Lorne Cameron. With a background in software engineering, photography and ski retail, Lorne created Boax Headwear as a personal project in the spring of 2006.  During a bout of serious illness from 2007-2008 Boax provided an important focus, and with a characteristically painstaking attention to detail Lorne grew [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.boax.co.uk/wp-content/uploads/20120308_01_lorne-brevent-hike.jpg" rel="lightbox[4272]"><img class="alignnone size-full wp-image-4273" title="Lorne: Hiking (Aiguilles Rouges)" src="http://www.boax.co.uk/wp-content/uploads/20120308_01_lorne-brevent-hike.jpg" alt="Lorne: Hiking (Aiguilles Rouges)" width="675" height="506" /></a></p>
<p>Introducing the man who started it all, Lorne Cameron.</p>
<p>With a background in software engineering, photography and ski retail, Lorne created Boax Headwear as a personal project in the spring of 2006.  During a bout of serious illness from 2007-2008 Boax provided an important focus, and with a characteristically painstaking attention to detail Lorne grew the brand into the Boax Clothing you see today.</p>
<p>Now based in Chamonix, Lorne controls all aspects of the company &#8211; from web design and customer service to hand-making products &#8211; balancing work and play in healthy measures.</p>
<p>
<a href='http://www.boax.co.uk/2012/boax-family-lorne-cameron/20120308_02_lorne-window/' title='Lorne: At work'><img width="215" height="215" src="http://www.boax.co.uk/wp-content/uploads/20120308_02_lorne-window-215x215.jpg" class="attachment-thumbnail" alt="Lorne: At work" title="Lorne: At work" /></a>
<a href='http://www.boax.co.uk/2012/boax-family-lorne-cameron/20120308_03_lorne-tree-gap-bruson/' title='Lorne: Tree gap (Bruson)'><img width="215" height="215" src="http://www.boax.co.uk/wp-content/uploads/20120308_03_lorne-tree-gap-bruson-215x215.jpg" class="attachment-thumbnail" alt="Lorne: Tree gap (Bruson)" title="Lorne: Tree gap (Bruson)" /></a>
<a href='http://www.boax.co.uk/2012/boax-family-lorne-cameron/20120308_04_lorne-sw5-penken/' title='Lorne: Switch 5 (Penken Park)'><img width="215" height="215" src="http://www.boax.co.uk/wp-content/uploads/20120308_04_lorne-sw5-penken-215x215.jpg" class="attachment-thumbnail" alt="Lorne: Switch 5 (Penken Park)" title="Lorne: Switch 5 (Penken Park)" /></a>
</p>
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		<title>Product Showcase: Digital Tree T-shirt</title>
		<link>http://www.boax.co.uk/2012/product-showcase-digital-tree-t-shirt/</link>
		<comments>http://www.boax.co.uk/2012/product-showcase-digital-tree-t-shirt/#comments</comments>
		<pubDate>Wed, 07 Mar 2012 16:05:11 +0000</pubDate>
		<dc:creator>boax</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.boax.co.uk/?p=4221</guid>
		<description><![CDATA[Introducing the Boax Digital Tree t-shirt. This design, new for 2011/2012, creates a tree out of futuristic mechanical shapes which keeps with this seasons theme of looking at nature in an abstract way, featuring leaf shapes made from the Boax marque. This design is available in 100% cotton men’s t-shirts, women’s t-shirts, men’s hoodies, all featuring [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.boax.co.uk/mens/t-shirts/digital-tree/?c=4"><img class="alignnone size-full wp-image-4225" title="Boax Clothing: Digital Tree t-shirt" src="http://www.boax.co.uk/wp-content/uploads/20120307_digitalTree.jpg" alt="Boax Clothing: Digital Tree t-shirt" width="675" height="675" /></a></p>
<p>Introducing the Boax Digital Tree t-shirt. This design, new for 2011/2012, creates a tree out of futuristic mechanical shapes which keeps with this seasons theme of looking at nature in an abstract way, featuring leaf shapes made from the Boax marque.</p>
<p title="Boax Clothing: Men's zip hoodies">This design is available in 100% cotton <a title="Boax Clothing: Men's t-shirts" href="http://www.boax.co.uk/mens/t-shirts/">men’s t-shirts</a>, <a title="Boax Clothing: Women's t-shirts" href="http://www.boax.co.uk/womens/t-shirts/">women’s t-shirts</a>, <a title="Boax Clothing: Men's hoodies" href="http://www.boax.co.uk/mens/hoodies/">men’s hoodies</a>, all featuring embroidered X logo on the reverse plus Boax hem label. Limted quantities of some sizes &amp; colours remain, so don&#8217;t hesitate too long!</p>
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